In wine and friendship, nothing is as important as what they bring us. The 'viamic' (friendly wine) claims a subjective perception of the world and of wine. It is a space to dialogue and imagine among friends where 4G can never reach.
Viamic uses the language of Instagram on the label to connect with each other, without social distancing and transmit the concept of wine and invite consumers to turn off their connection for a while to enjoy wine.
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